Animali Kidzwear

Animali Kidzwear is a kids clothing brand and they needed branding materials in order to make their company family friendly.

 

I wanted to make a custom type logo for the Animali brand. Since this was a family friendly brand, I went with a more decorative organic type.

After choosing the logo I liked, I went into Adobe Illustrator and refined the logo as well as adding color to it.

These are some of my sketches for the animal character “Gazella”. It was a bit challenging to sketch a Gazelle at first but with the help of references, I managed to get an idea of what I wanted the character to look like.

After bringing Gazella to life in Adobe Illustrator, I made sticker sets for the Animali brand. What kid doesn’t like stickers? :)

Last but not least, I made a clothing tag with a “thank you” note featuring Gazella and information directed towards their website.

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